Print Marketing

Overflowing Garbage

Overflowing garbage presents an opportunity

By Heritage Printing / October 23, 2018

It can be difficult to reach your customers and prospects using email when their inboxes are overflowing with garbage. Think about it: How much email do you get every day and how much direct mail do you get every day? Often a strikingly designed, quality print piece can generate greater brand visibility than the best…

Read More
Fall In Love With Print Marketing

5 reasons to fall back in love with print marketing

By Robert Wendt / October 10, 2016

In a world that has become obsessed with digital communications, many marketers view print as a quaint relic of the past that has little or no relevance. Most businesses have overwhelmingly moved their marketing budgets to digital, because it seems to be where all the eyeballs and ears are focused. But smart marketers are still…

Read More
Printadh

10 Brilliant Print Marketing Ads You Can’t Help But Stare At

By Robert Wendt / March 20, 2014

I don’t know about you — but print advertisements are still some of my favorite things to gawk at in the marketing world. Since TiVo came into my life, television commercials have become nonexistent, and I’ve learned to ignore those pesky online advertisements and pop-ups. But when I look through a magazine or see a…

Read More

4 Ways to Integrate Direct Mail with the Web

By Robert Wendt / January 30, 2014

Are you looking to promote awareness for a product or service? It’s time to shift your focus from display ads and pay-per-click programs and start delivering your message DIRECTLY to your target audience. Direct mail has proven itself extremely effective. A creative and interesting direct mail piece will break through all the marketing clutter and…

Read More

7 Simple Steps for Integrating Print into Your Inbound Marketing Strategy

By Tina Deprez / January 14, 2014

Can you believe it’s already 2014? So many things have changed in the world of print and digital marketing in the past decade — and many will continue to evolve in the future. You may ask, “Why would I incorporate print into my Inbound Marketing when everything is digital now?” Well, because that’s the problem…

Read More

The Inside Scoop on Eco-Friendly Printing

By Tina Deprez / December 3, 2013

When I was in elementary school, my art class was given an assignment to sculpt and paint a superhero made out of clay. After much deliberation, I decided that my pottery-hero would be a giant garbage bag whose mission it was to consume (and of course, RECYCLE whenever able) all of the world’s evil waste!…

Read More

8 Effective Print-Marketing Tools for NONPROFITS

By Tina Deprez / November 20, 2013

What do PETA, Save the Children, and Habitat for Humanity all have in common? They’re all nonprofit organizations who have prevailed in the world of print marketing. Digital channels are a fantastic way to easily and instantaneously share your organization’s message. But what about the people who don’t participate in social media? Those who spend…

Read More

5 Reasons to Fall in Love with Print Marketing

By Tina Deprez / November 7, 2013

Twitter, Facebook, and LinkedIn — do these sound familiar to you? Since the social media and digital marketing boom, these three social platforms have stolen the hearts of marketing professionals everywhere. In a world filled with iPhones, tablets, and advanced technology, your customers are easily distracted. Businesses have been shifting marketing efforts to the web,…

Read More

We have New Friends!

By Robert Wendt / September 6, 2012

We’ve got exciting news! Two of your favorite digital marketing companies have joined forces. Cultivate Communications has merged with Data Dog Marketing. Cultivate was launched 2 years ago as a marketing source for Heritage customers. At some point in history gin met with tonic, peanut butter joined jelly, Lennon merged with McCartney. Today Cultivate Communications…

Read More

eNewsletter Signup

Get game changing trends and analysis to your email. Monthly.