Heritage Printing Blog

Find the latest industry trends and consume all of our expertise and knowledge.

Using coatings to stand out

What separates basic collateral pieces from those that capture your attention? More often than not, it’s a creative combination of design, paper and coating that makes the difference. A coating continues to be one of the best ways of protecting your printed pieces....

Supercharge your inbound marketing

In  2016, print is enjoying a remarkable resurgence. Why? Because marketers are discovering that in today’s overwhelmingly Digital Age, well-designed print pieces have the power to cut through the clutter, command attention and drive people to the web. The combination...

Is it time your prospects came to their senses?

The average consumer is assaulted by over 3,000 messages and advertisements per day. It’s no wonder they have erected mental walls to deflect this firehose of content pouring into their eyes and ears. So how can you reach them with your messages? How can you cut...

Your Brain on Direct Mail

Here is your BRAIN on DIRECT MAIL — It’s a good thing! There has been a lot of chatter going around about print marketing and its effectiveness — Is print still relevant? Does it reach audiences? Is it worth the time and money? Let me answer your questions in one...

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