When it comes to rebranding your company, your starting point matters – a lot. If you choose wisely, the process of creating a new identity should proceed smoothly. If you choose the wrong starting point, however, you can run into many unexpected challenges. A case in point is selecting colors to represent your brand. Here’s…Read More
Will Santa ditch the red suit this holiday for something more “trendy”? Pantone’s Color of the Year Announced!
So, who is ready to paint the town Marsala in 2015? Pantone has announced their Color of the Year – and it’s pretty darn fabulous. This wine-red hue has already been the buzz of internet chit-chat for the past 48 hours. Articles on decorating with marsala, dressing in marsala, using marsala in graphic design, and even…Read More