marketing strategy

High Tech Firm Wins With Low Tech Direct Mail

Direct mail meets technology for huge success

By Heritage Printing / February 3, 2020

When a local digital marketing agency decided to expand their marketing o efforts to attract new clients, they needed a breakthrough approach to generate high visibility within their target market. They found extraordinary success with direct mail.

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8 Effective Print-Marketing Tools for NONPROFITS

By Tina Deprez / November 20, 2013

What do PETA, Save the Children, and Habitat for Humanity all have in common? They’re all nonprofit organizations who have prevailed in the world of print marketing. Digital channels are a fantastic way to easily and instantaneously share your organization’s message. But what about the people who don’t participate in social media? Those who spend…

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Think BIG. Think BROAD. Get results.

By Robert Wendt / May 14, 2013

Last week a new client called me to put together a direct mail postcard. They wanted to promote their rehab / physical therapy services to senior citizens who have fallen and need to get back up on their feet (so to speak). When I asked them WHY they wanted to do a postcard, there was…

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