Decided it’s time to change up your look? The decision to rebrand is often a complicated one. Does your company need a logo facelift? Brand identity tweaks to reach a new market? Or a reputation overhaul complete with a brand new identity? Companies small and large rebrand for many reasons, but often it’s a shift…Read More
Are you sick of stressing out over your next marketing campaign? Let’s face it: undertaking a marketing campaign (especially a direct mail campaign) is fraught with PRESSURE. There are design considerations, crafting your message, printing logistics and dealing with the post office – all of which you face while wondering the million-dollar question: Is anyone…Read More
OMG, what can be done with this gift? It’s that time of year and you might just get the dreaded, well-intentioned fruitcake as a holiday gift. Fruitcake… that thing that looks like a brick and is almost as heavy. That concoction that includes candied pineapple and cherries, raisins, nuts, cake and who knows what else.…Read More
While working on web and print design projects, the questionwe get most often from clients is: “This graphic looks fine on my computer.Why can’t we use it?” Here’s why . . . Monitors only show 72 dots per inch (dpi), so even low-resolution files look fine on your computer. If you want to use a…Read More
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